Joseph Wayne Matheny (born December 24, 1961, in Chicago, Illinois) is an American storytell and artist who has created works using alternate reality gaming and transmedia storytelling methods, dealing with subjects of liminality and modern myth He holds patents for prediction, recommendation and behavioral analysis algorithms and software design. He is a published author of screenplays, white papers, technology, sci-fi, marketing and gaming books. He currently resides in the Pacific Northwest. He is probably best known for the avant-garde work, Ong's Hat, which has been called the proto-Alternate Reality Game by academia, the mainstream and alternative media. Ong's Hat is often cited as the first ARG on many List of alternate reality games.

Legend Tripping Online:: Supernatural Folklore and the Search for Ong’s Hat reviewed by Lynne S. McNeill for Western States Folklore Society

  Legend Tripping Online:: Supernatural Folklore and the Search for Ong’s Hat reviewed by Lynne S. McNeill for Western States Folklore Society http://folklore.usu.edu http://www.folkloristics.com   McNeillReviewOfKinsella   Also: Lynne and Legend Tripping Online:: … Continue reading Legend Tripping Online:: Supernatural Folklore and the Search for Ong’s Hat reviewed by Lynne S. McNeill for Western States Folklore Society

Legend-Tripping Online: Supernatural Folklore and the Search For Ong’s Hat Review from Religious Studies Review

Review by Joseph Laycock for Religious Studies Review Texas State University, Philosophy, Faculty Member Article first published online: 12 SEP 2014 Legend-Tripping Online: Supernatural Folklore and the Search For Ong’s Hat Review from … Continue reading Legend-Tripping Online: Supernatural Folklore and the Search For Ong’s Hat Review from Religious Studies Review

Audiobook- The Incunabula Papers: Ong’s Hat and Other Gateways to New Dimensions

Above image used with permission of the artist.  Courtesy of James Koehnline : http://www.koehnline.com/ Available now: iTunes Amazon  Audible A professional version of The Incunabula Papers: Ong’s Hat and Other Gateways to … Continue reading Audiobook- The Incunabula Papers: Ong’s Hat and Other Gateways to New Dimensions

CREEPYGAMING & THE NARRATIVE: A THEORY-BASED POP CULTURE OF ‘PLAYABLE’ LORE

Dominique Angela M. Juntado, M.A. Doctoral Candidate in Social & Cultural Anthropology University of the Philippines Diliman Email: dmjuntado@gmail.com International Journal of Social Sciences Abstract Having been written for fellow … Continue reading CREEPYGAMING & THE NARRATIVE: A THEORY-BASED POP CULTURE OF ‘PLAYABLE’ LORE

Lions and Tigers and Chinese Freemasons in San Francisco, oh no!

A batch of emails has alerted me to another strange synchronicity re: the Ong’s Hat material.  This time it involves the infamous scene in the Ong’s Hat graphic novel (included … Continue reading Lions and Tigers and Chinese Freemasons in San Francisco, oh no!

English 3700: American Folklore: Legend, Rumor, and Conspiracy Theory

Sec. 1: MW 2-3:15 & T 6:30-9 (film screening) / Sec. 2:  MW 4-5:15 & T 6:30-9 (film screening) This course examines three major folklore genres – legend, rumor, and … Continue reading English 3700: American Folklore: Legend, Rumor, and Conspiracy Theory

Chapter on Ong’s Hat included in Mack Maloney’s Beyond Area 51 (Chapter 9: The Mystery of Ong’s Hat)

You may view some excerpts here or buy the book. Few have ventured into the many heavily guarded, top-secret locations scattered across the earth. Even fewer have emerged with stories … Continue reading Chapter on Ong’s Hat included in Mack Maloney’s Beyond Area 51 (Chapter 9: The Mystery of Ong’s Hat)

The Rise Of The ARG: games™ investigates alternate reality games and what the future has in store for the curious experiment.

Matheny himself was there at the beginning of the ARG, when the increasing prominence of online media got him thinking about new forms of storytelling. “I’ve been a tech person since the Eighties,” he reminisces. “I was an IT expert and moved up into software, and I used to play the Steve Jackson games a lot. I also played the Flying Buffalo play-by-mail games, which were kind of like a LARP but done through mail, phone and faxes. You would send your mailing address and your phone number and you would start getting stuff in the mail.

A Hat, a Hut, or a Tavern: The Tale of Ong’s Hat

Ultimately, the strangest tale about Ong’s Hat has to be about the Incunabula Papers. In the papers, it’s claimed, Wali Fard, an American expatriate and follower of tantric and shamanistic magic, returned to America after the fall of Afghanistan to the Soviets. He laundered his savings by buying 200 acres of land near Ong’s Hat, including the former Ong’s Hat Rod and Gun Club. There, with several other people who had followed him from New York, he founded the Moorish Science Ashram.[16]